Monthly Gem | 527 W. 27th Street

This month’s gem is paying homage to the summer, and reveling in the indoor/outdoor experience that is all too often rare in the city.  We’re focusing on Jardim at 527 W. 27th Street.  This West Chelsea development truly is a little oasis in the heart of one of the most dynamic neighborhoods of the city.  Home to Hudson Yards, the High Line, and plenty of galleries, this City nook is rapidly developing into its own destination.  When we say it’s a little oasis, we are also referring to its size of 36 units, ranging from 1 to 4 bedrooms, albeit at a generous average of 2,500 square feet.  Isay Weinfeld designed it to maximize the use of greenery in our concrete jungle (which is also the visual reference of its concrete boxy exterior).  An interior garden, the roof top and its terraces will all be overflowing with trees, plants and hanging, lush greenery.  Its interiors are defined by simplicity and warmth, two attributes that rarely come together in such a complementary way.  Amenities include a stunning indoor pool, a spa-like fitness center with a steam-room and sauna, a children’s playroom, and automated parking.  All of this comes at an attractive, accessible price-point as a contrast to the ultra-luxury new development inventory that has dominated the market for the past several years.  If you’re in the market to buy, Jardim will be well worth a look.

Monthly Gem | The Chatsworth

Give me an E! Give me an X! Give me a C! Ok, it’s going to take too long to spell out “exclusive”, but we wanted to celebrate our team’s exclusive sales representation of The Chatsworth, our new development project!

Open for immediate occupancy, the Chatsworth was designed by Pembroke & Ives as a modern classic, at the intersection of old and new, with impeccable functionality and style. Nestled near Riverside Park, the building is located at 344 W. 72nd Street, in the prime of the Upper West Side. This majestic development boasts a landmark building status, brimming with historical elegance in a timeless way, on the inside and out.   State-of-the-art kitchens and Italian marble bathrooms meet stunning crown moldings and herringbone floors, across small and large apartment foot-prints, alike. Better yet, buyers get the stability of a co-op with the freedom that comes with condo rules. What can get better than that!

Give us a call to give you a personal tour of the Chatsworth, and everything that this unique property has to offer!

Monthly Gem | 135 W. 52nd Street

This month’s Monthly Gem is in a very unique, mostly office-building dominated midtown location on 52nd Street, between 6th and 7th Avenues. You shouldn’t scrunch your nose at that, however, as it’s one of the few “reasonable” price-points we’ve seen in some time, with plentiful amenities to enjoy. We’re talking a 12,000 square foot Residents’ Club, private dining area, a 75-ft. pool with integrated seating, natural-light filled kids’ playroom, golf-simulator, yoga studio, and a gym with private locker rooms and outdoor oasis. Not too shabby, eh?

In terms of the residences at 135 W. 52nd Street, there’s a significant design focus to their lay-out, from sliding glass doors that transform living spaces on demand to radiant heat flooring in the bathrooms. The building offers a contemporary but warm aesthetic, with all of the top-name appliances you might find at higher price-points, including Miele and WaterWorks.

The building is centrally located to actually take advantage of the quintessential NYC experience, with Central Park, Bergdorf Goodman, Carnegie Hall, MOMA and Rockefeller Center all a hop, skip, and a jump away. Or, you can dance-step your way to Broadway shows after your Michelin-rated meal. It’s truly one of the best of all worlds: location, luxury and price.

Monthly Gem | 121 E. 22nd Street

There are many neighborhoods we love throughout the city, each with their own flavor and attractions. Yet Gramercy has always had a sweet spot in our hearts. Our love only increases with our Monthly Gem: 121 E. 22nd Street. Few locations are more perfect than this, ideally situated at the intersection of Gramercy Park and Flatiron. Not only are there transportation hubs mere minutes away from the building, but you have Madison Square Park in its back-yard, the Union Square market in its front-yard, and Eataly right around the corner. The sheer concentration of restaurants, retail and activities rivals any other neighborhood.

The building itself is stunning, with 133 units all-in; large enough to be substantial but not so large as to be overwhelming. Notably, this is the first residential building in NYC to be designed by the world-renowned architectural firm OMA. And it shows. From its unique, three-dimensional glass façade, to its practical-luxury interiors, the building pays homage to the distinctive cross-roads where it’s situated. As you might expect, residents will be able to enjoy a cadre of amenities, from an indoor pool, residents’ lounge, fitness center, screening room and children’s playroom, among others. We can’t wait to see this gem evolve to completion as a new landmark in an already impressive neighborhood.

Monthly Gem | The Inkwell

If you’re loyal readers of The Apple, Peeled, you are experts in the market. You know that, over the last few years, a vast majority of new developments have come in above $2,000/sq.ft., with price-tags well above the $5 million mark to start. It’s our pleasure, therefore, to offer up an outlier to this trend via our Monthly Gem: the Inkwell, in Hells Kitchen. At approximately $1,400/sq. ft., the building represents an amazing deal for a new development in a rapidly transforming section of Hell’s Kitchen. Formerly a schoolhouse, the building boasts 13-foot ceilings and offers up a modern-industrial aesthetic, with refined mixed materials like American Black Walnut floors, bronze door hardware, Calacatta marble vanities and steel-framed cabinetry. A part-time doorman and paired with fantastic amenities make this building an intimate, off-the-beaten-path offering for those who value high-end living without paying for the extras they would never use. With the pipeline of developments in this pricing tier so narrow, if you’re in the market, Inkwell is a must see!

Monthly Gem | 196 Orchard

This month’s gem finds itself in one of the most dynamic and diverse neighborhoods of NYC: the Lower East Side. It is against this bustling backdrop that 196 Orchard sits.  Our monthly gem is everything you’d expect a building in the neighborhood to be:  sophisticated but in a textured, industrial way, overflowing with grounded luxury.

Designed by Incorporated Architecture and Design, the building is crowned by rooftop gardens and features oversized, dramatic metallic bronze industrial-styled casement windows, surrounded by imported gilded bronze glazed Spanish bricks. The aesthetic pays homage to the neighborhood’s past and its vibrant present, punctuated by an equally lively Equinox gym on the ground floor.

Why did we choose 196 Orchard?   First, we believe that the Lower East Side will be the next Chelsea.  The neighborhood has the unique mixture of grit and glamour, home to a diverse population of young and old, along with city newbies and veterans.  Further, it is well served by public transportation, while also sitting at the intersections of some of the most vibrant communities in the city: the East Village, Nolita, and Chinatown, and a stone’s throw away from Soho and the West Village.  Until now, very few new developments have broken ground here, so we believe this to be a great opportunity to gain a foothold in this up and coming hood.  Further, the varied mix of price points and sizes among its 93 residences make it very appealing for residents and investors, alike.


Monthly Gem | 42 Crosby

This month we feature 42 Crosby, a beauty of a condo project located in cobble-stoned Soho and designed by Anabelle Selldorf’s Selldorf Architects. Noteworthy is that the project received Landmarks Approval by the Landmarks Preservation Commission after several attempts back in 2013. The project will house 10 units total across its 7 stories, and will boast parking spots for a whopping $1 million.  That’s right: you read that correctly.  $1 million for each of its 10 underground parking spaces, as the news was broken by the NYT. Units range from $8.7 million to $25 million asking for the penthouse.  We know you are all ready to investigate, so here are some additional links.

Monthly Gem | 21 E. 12th Street

What do starchitects and bowling alleys have in common?  Not much usually, except in the case of this issue’s Monthly Gem: 21 E 12th Street.  A beautiful 23-story tower is on the rise on the site of the Greenwich Village Bowlmor Lanes, which operated in the space since back in 1938, making it the longest continuously running alley on the East Coast. Billy Macklowe acquired 110 University Place back in 2012 (which also housed a parking garage).  The building, designed by Annabelle Selldorf, is scheduled to begin sales in the Fall of 2016, with pricing largely matching the expectations set by the neighborhood and quality: one-bedrooms starting at $2.35 million; two-bedrooms at $3.95 million; three-bedrooms at $5.45 million; four-bedrooms at $8.25 million; and a selection of townhouses and penthouses at $10.5 million and higher.  As per the NYT, “the apartments have been designed so that each will be a corner unit, which allows for more natural light, especially since the tower is set back from the street, said Ms. Selldorf, who recently was given a medal of honor by the New York chapter of the American Institute of Architects.”  The amenities of the 52 expected units will include a basement parking garage, a residents’ lounge area that is attached to an outdoor terrace and a children’s playroom.

Monthly Gem | 212 Fifth Avenue

This month we are featuring 212 Fifth Avenue as the monthly gem, and for good reason. Our team toured the beautiful Penthouse property that was as exquisite as its Madison Square Park location.  Fun fact:  representing NYC’s 212 area code, the developer was attracted to the building’s matching address as one of its many virtues.

As a neo-Gothic sky-scraper, this iconic tower has been recently converted to 48 residences boasting open floor plans, tall ceilings and oversized windows (most of which showcase mention stellar park and city views). Previously built as a manufacturing building, the 2-3 units per floor all get outstanding light that bounces off its solid oak and marble floors from the two to three exposures that every unit gets.

The amenities are exceptional for a boutique building, featuring a 24-hour doorman, concierge, cold storage, fitness center (with yoga studio and treatment room, playroom, game room, residents’ lounge, catering kitchen, screening room and valet parking. Although the building’s location provides it easy access to many subways, residents may just want to walk out into the park without leaving home turf.

This Month’s Gem | 55 W. 17th Street

This month we are highlighting an appetizing new development, running the gamut of accessible to complete the dream.  Introducing 55 West 17th Street:

This Toll Brothers condo development sits between Fifth and Sixth avenues on 17th street and is a 19-story, 53-unit gem.  The apartments range from $1.6 to $15mm, which for NYC puts it in the accessible luxury category.  Our team considers it great value, both from a location and quality standpoint.  The development will boast a mere four apartments on floors two through 12, and shift to duplexes and full-floor residences on floors 13 through 19.  The condominium’s amenities are set to include on-site parking, bike parking, a gym, a children’s playroom, a rooftop swimming pool, and basement storage.  The neighborhood is bustling with the evolution of Flatiron and NoMad as a residential, technology and hotel-centric area. So while this development is in Chelsea, it’s more of a technicality as it relates to the vibe and feel of its location.  Occupancy is anticipated by the winter of 2016.

For all of the information you may not have heard, give us a call at 212.891.7193.